#694D88 Color (Hex and RGB)
#694D88
#694d88 has RGB values (105, 77, 136). The color reads primarily as blue in sRGB space.
Color values
| Format | Value | Channels | Copy |
|---|---|---|---|
| HEX | #694D88 | R69G4DB88 | |
| RGB | rgb(105 77 136) | R105G77B136 | |
| HSL | hsl(268 28% 42%) | H268°S28%L42% | |
| OKLCH | oklch(48% 0.1 305) | L0.48C0.1H305° | |
| HSV | hsv(268, 43%, 53%) | H268°S43%V53% | |
| CMYK | cmyk(23%, 43%, 0%, 47%) | C23%M43%Y0%K47% |
RGB mix
Base numbers
| Base | R | G | B |
|---|---|---|---|
| Binary | 01101001 | 01001101 | 10001000 |
| Octal | 151 | 115 | 210 |
| Decimal | 105 | 77 | 136 |
| Hex | 69 | 4d | 88 |
Shades & tints
Shades mix #694D88 with black; tints mix it with white. Click any swatch to explore it.
Shades
- #694D880%
- #60467C9%
- #57407117%
- #4E396526%
- #45335A34%
- #3C2C4E43%
- #33264351%
- #2B1F3759%
- #22192C68%
- #19122077%
- #100C1485%
Tints
Color harmonies
Similar brand colors
The closest colors from our brand palettes, measured in OKLab.
Contrast & accessibility
WCAG 2.1 contrast against white and black. Test other pairs in the contrast checker.
Aa
#694D88 on #FFFFFF
6.96:1
AA ✓AAA ✕AA Large ✓AAA Large ✓
Aa
#694D88 on #000000
3.02:1
AA ✕AAA ✕AA Large ✓AAA Large ✕
Aa
#FFFFFF on #694D88
6.96:1
AA ✓AAA ✕AA Large ✓AAA Large ✓
Aa
#000000 on #694D88
3.02:1
AA ✕AAA ✕AA Large ✓AAA Large ✕
Code snippets
- CSS
color: #694d88; - Background
background-color: #694d88; - CSS variable
--color-694d88: #694d88; - Modern CSS
color: oklch(48% 0.1 305); - SCSS
$color-694d88: #694d88; - Tailwind
bg-[#694d88] text-[#694d88] - HTML
<div style="background-color: #694d88"></div>